New collaboration leverages Avnet’s product development ecosystem to bring Not Impossible Labs’ visionary technologies to mass market
PHOENIX & VENICE BEACH, Calif.--(BUSINESS WIRE)--How does one of the world’s most groundbreaking technology incubators
turn its ideas for solving life’s absurdities into marketable products?
It leverages Avnet’s end-to-end ecosystem for technology developers.
That’s the genesis of the new partnership between Avnet (Nasdaq: AVT),
a leading global technology solutions provider, and Not
Impossible Labs, an award-winning R&D lab and content studio that
creates technology for the sake of humanity.
Through the combination of Avnet’s product development expertise, and
Not Impossible’s mission to provide greater access to life-changing
technologies, the two companies are creating products to enhance the
quality of life for people who lack access and opportunity, or who
suffer from some of the world’s most pervasive and challenging health
conditions, while increasing opportunities for inclusivity.
First up in the multi-year agreement will be a focus on Not Impossible
Labs’ Vibrotextiles™, a category of vibratory wearables with
benefits that extend to areas such as health and wellness,
entertainment, safety and communication.
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VibroHealth is a wearable technology that uses vibrations
to improve quality of life for people affected by motor-related
issues, so they may return to some of the activities they enjoy most.
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Music: Not Impossible uses sophisticated vibration technology
to create a more inclusive and enhanced live music experience for the
deaf and hearing, allowing everyone, regardless of their hearing
level, to enjoy an amazing multisensory experience.
“I’m truly inspired by the business that Not Impossible Labs has built
based on its ‘help one to help many’ philosophy, and now with Avnet as
its partner, its products will be accessible to even more people in
need,” said Bill Amelio, Chief Executive Officer, Avnet. “Avnet’s unique
technology development ecosystem gives companies like Not Impossible
Labs access to our expertise and resources so it can bring its important
innovations to market easier, faster and more cost-efficiently, with one
single technology solutions partner to guide R&D and the go-to-market
process. We are confident that this collaboration will succeed—not just
in delivering products to market, but in truly transforming people’s
lives.”
This partnership represents the next stage of Avnet’s support for Not
Impossible. For the second year, Avnet will be the title sponsor of the Not
Impossible Awards, which recognize and celebrate people, companies,
technology and transformational innovation that bring positive change to
global communities’ issues of inability and inaccessibility, as well as
the sponsor of the program’s IoT-focused Connectivity Award.
Additionally, Avnet supported the first season of Podcast:
Not Impossible, a series that explores true stories of the
“impossible” made "not impossible,” like technology that allows amputees
to “feel” via advancements in prosthetic limbs and the “Eyewriter,”
which Not Impossible developed to enable a paralyzed artist to create
again.
“Avnet’s ongoing support has brought Not Impossible Labs’ work to the
next level, whether through event and project sponsorships, or by
rolling up its sleeves and facilitating product development, logistics
and supply chain management,” said Mick Ebeling, founder & CEO of Not
Impossible Labs. “This partnership allows us to focus on Not Impossible
Labs’ highest and best purpose: inventing solutions to the world’s
‘absurdities’ with confidence that our creations won’t languish on a
back-office shelf – Avnet will help bring our dreams to ‘Help Many’ to
life.”
Through its unique end-to-end ecosystem, Avnet supports every stage of
the product lifecycle by delivering design, product, marketing and
supply chain expertise. This ecosystem, comprised of small-scale
specialists Premier Farnell and element14, design-focused Hackster.io,
and manufacturing solution provider Dragon Innovation, reduces the time,
cost and complexities of bringing products to market, and enables the
Not Impossible’s mission of taking innovations from “one to many.”
For more information about Avnet, please visit www.Avnet.com.
For more information on Not Impossible Labs, learn more at www.notimpossible.com.
Follow Avnet on Twitter: @Avnet
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proprietary interest in marks other than its own.
About Not Impossible
Not Impossible launched in 2008, with a
goal of developing and leveraging “Technology for the Sake of Humanity”
to allow the world’s most vulnerable to survive and thrive via low-cost
solutions. Not Impossible pairs R&D work with documentary content and
storytelling about technology and will triumphing over life’s
“absurdities,” and harnesses the power of storytelling to inspire others
to make an impact by challenging boundaries of that they believe is
possible. Not Impossible has received awards and honors for its
technology and creative work from Cannes Lions, CLIO Awards, Fast
Company, SXSW Interactive Innovation Awards, Telly Awards, TIME
magazine, and others.
For more information, please visit www.notimpossible.com
and connect with Not Impossible on Facebook,
Twitter,
Instagram,
and LinkedIn.
About Mick Ebeling, Not Impossible Founder and CEO
A
recipient of the Muhammad Ali Humanitarian of the Year Award, and listed
as one of the most influential creative people by AdAge’s Creativity 50,
Mick Ebeling has sparked a movement of pragmatic, inspirational
innovation; harvesting the power of technology & story to change the
world. Ebeling founded Not Impossible Labs, a multiple award-winning
social innovation lab & production company, on the premise that nothing
is impossible. His mantra of ‘commit, then figure it out’ allows him to
convene a disparate team of hackers, doers, makers and thinkers to
create devices that better the world by enabling accessibility for all.
Ebeling’s style of fearless innovation has resulted in disruptive
technological development across multiple industries & inspired
collaboration around the world.
About Avnet
From idea to design and from prototype to
production, Avnet supports customers at each stage of a product’s
lifecycle. A comprehensive portfolio of design and supply chain services
makes Avnet the go-to guide for innovators who set the pace for
technological change. For nearly a century, Avnet has helped its
customers and suppliers around the world realize the transformative
possibilities of technology. Learn more about Avnet at: www.avnet.com.
Avnet
Maureen O’Leary, 480-643-7499
Maureen.OLeary@avnet.com
or
Brodeur Partners, for Avnet
Jamie Ernst, 480-308-0286
jernst@brodeur.com
or
Valentine PR, for Not Impossible
Valentine Oldham, 617-721-5392
valentine@valentinePR.com
or
Not Impossible
Joseph Babarsky, 434-882-2659
Director of Strategic Partnerships
joe@notimpossiblelabs.com